Archive for the ‘Words Per Page Average’ Category
Google AdWords Terminology – How to Speak “Pay-Per-Click”
Google AdWords Terminology – How to Speak “Pay-Per-Click”
There are many terms that will be completely foreign to any and all newcomers. Grateful the terms, numbers…aka metrics will allow you to look even deeper into each campaign you have running. The purpose of this condition is to help you know the information you see at the campaign level. Evaluating your metrics at the campaign level is considered to be the most broad overview of your AdWords performance.
When you are looking at your account (and you see all of the names of your campaigns running down the left hand side of the page), you will see the titles to each row at the top of the page. The first step is to know what these rows represent. Once you know what each row stands for, you will then be able to analyze the numbers associated with each of these metrics. So, lets get started on defining what all of these terms mean.
Budget: each campaign that you run will require you to set a daily budget.
Determine how much money you are willing to spend each day on each campaign. That is your “budget”. This is a fantastic way to protect yourself from overspending. Google will run your ads until you reached your desired daily budget, and once this number is met your ads will no long be showed until the next day.
Clicks: this metric identifies how many people really click on your ad when it is showed. Another way to look at it is how many website visitors you are gaining through Google AdWords.
Impressions (Impr.): impressions represent the number of times your ad is showed. This number will help you know the popularity of your keywords. If you have a lot of impressions, that earnings there are a lot of people searching the terms you have bid on.
Many people use the word “traffic” and “impressions” interchangeably. (TIP: If you have a lot of impressions but not many clicks, you need to change your ad copy. Clearly your ad isn’t captivating enough to entice people to click on it).
Average CPC: this stands for average “cost per click”. This is the average quantity you are spending each time someone clicks on your ad. Often times, your average cost per click will be less than your “maximum bid price”. If you chose that you want to reduce your average cost per click, you will need to adjust your maximum bid price.
Cost: this metric describes how much you have spent on the campaign you are viewing. This metric is bent by taking the number of clicks and multiplying it by the average cost per click. For example, lets say you have a campaign that has 20 clicks at an average of .25 cents a click, your “cost” will be $ 5.00
Average Position: this metric clarifies where your ad is showing on the page. Generally the number showed for average position will be in decimal form. For example, you may have an average position of 2.8 this earnings your ad is life showed in position 2 some of the time and position 3 some of the time, but more often in position 3. Position 1 represents the first ad on the page…the one at the very top…the #1 position, which is most likely the most expensive position. If you find that your average position is larger, lets say your average position is 47.1, that would indicate you are the 47th ad. If you have your ads running on the Search network that would mean your ad is showing on the 4th page of Google, the 7th advertisement down on the 4th page. So, if that is the case, you probably are not being paid many impressions and even fewer clicks. As you may know or not know very few people even click to see the following page of a Google search, let alone the 4th page.
Conversions (Conv.): a conversion occurs when someone clicks on your ad and continues to take action that you the advertiser chose is valuable. This might mean a sale or it may mean that your visitor filled out an opt-in box on your landing page. What ever action the advertiser deems as valuable.
Cost/Conversion: the cost per conversion indicates how much you are paying for each individual conversion. This number is generated by the total cost divided by the number of conversions. For many people, this is synonymous with cost per lead. For example if your “cost” on Campaign #1 is $ 30.00 and you have 5 conversions, your cost per conversion would be $ 6.00. You should always have an thought of what you want to spend or what your budget will allow you to spend per conversion or per lead.
Conversion Rate: conversion rate is the percentage of people who click on your ad that really turn into a conversion. Over again, a “conversion” might mean that someone filled out an opt-in box or maybe for you it earnings a buy (see “conversions” above). Conversion Rate is influenced by your ad quality, efficiency of your keywords, and the quality of your landing page. If you chose to “trick” people into clicking your ad I can guarantee your conversion rate will be very low, because your visitors are landing on a page that doesn’t really match the ad and your visitor (that you just paid for) will end up clicking back to find what they were really looking for. Tip: don’t trick people into clicking on your ad, all you are doing is throwing money away. You want to find qualified buyers that are looking for what you have to offer.
Google AdWords does a fantastic job of as long as support through the help tab if you need additional information or explanation. Be sure to take the time to use the help tool provided. With this tool, you know you are being paid the proof and the fund is credible. Don’t overlook the power of this information and insight.
As I always say about Google Pay Per Click, take the time to educate yourself and be patient. It will take some time to iron out the wrinkles. Just know, when you maser this cleverness you will be on your way to “printing” money for your business. Are you willing to fight through the pain to reach the sweet success?
Brian and Krysti Horwitz are professional Internet Marketers that coach hungry entrepreneurs how to use free and paid advertising online to sincerely profit in business. They are the authors and creators of BulletProof Marketing, a “must-have” lead generation training tool for any network marketer, home business owner or entrepreneur. Gain access to their Free training right here: BulletProof Marketing
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determine your average reading speed and how to improve it
determine your average reading speed and how to increase it
Before you can learn how to speed read, you need to determine your average reading speed. Your average reading speed is the number of words you can read per minute, or wpm (words per minute). The average reading speed of a five year ancient child is in the 150 wpm range. The average reading speed of an adult doesn’t get any larger than that at 250 wpm. The reason for this is because along the way, we pick up a lot of terrible habits that slow down our reading speed, like sub-vocalization and back skipping. With speed reading exercises, you can eliminate these terrible habits and increase your average reading speed by as much as 1,000 wpm or more.
To find out what your average reading speed is, you will need to find out what your wpm rate is. Grab a simple text and count the number of words on the first three lines. Let’s say that there are 33 words on those lines. Divide this number by three to obtain the average words per line. Count the number of lines in the page (let’s say that there are 40 lines) and multiply this number by the average words per line. In this example, there are 440 words per page. Do the same for the next four pages. Get your timer and hit start as soon as you start reading. Once you’ve read the four pages, multiply the number of pages you read by its word per page. For instance, 440 words per page times 4 pages is 1760 words read. Divide this by the time it took you to read it. Let’s say it took you five minutes. 1760 divided by 5 is 352, your average reading speed.
There are a number of things you can do to increase your average reading speed. Do you find yourself having to vocalize the words as you read? This is called sub-vocalization, a terrible habit that slows down a person’s average reading speed because we speak slower than we can read. Try to be aware of what you do when you read, and catch yourself when you start sub-vocalizing. Another terrible habit that keeps an adult’s average reading speed low is back skipping. This is when you go back to reread words or sentences you might have glossed over. When you read, try to make sure you know the word or block of words that you read before moving on to the next.
If you want to increase your average reading speed, a excellent target would be 500 – 800 wpm. Once your average reading speed is in the 500 wpm range, you’ll notice that you can read larger quantities of words in shorter amounts of time. Of course, make sure that you can comprehend everything that you read! Remember, speed reading is useless if you don’t know what you’re reading.
You can easily increase your average reading speed by reading every day, or by enrolling for a speed reading course. Try effective on it by yourself before you sign up for a class.
John E Laing is an Speed Reading expert. For more incredible information on average reading speed and how to increase your reading speed, visit http://www.SpeedReadingCenter.com.
Condition from articlesbase.com
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NaNoWriMo Day 3
NaNoWriMo Day 3
Image by mpclemens
The #dailyarsenal for NaNoWriMo over lunch breaks.
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Tags: NaNoWriMo
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